About Us
Built by Someone Who Got Tired of Watching Great Businesses Lose to Bad Systems
The Problem I Kept Seeing
I kept meeting coaches, creators, and experts who were doing everything right — great programs, loyal audiences, real momentum — but drowning in manual work. They were copying data between spreadsheets at midnight. Chasing leads that fell through the cracks. Running their business on sticky notes and memory.
Not because they didn't know better. Because they didn't have time to fix it. Every hour they spent building systems was an hour they weren't spending on the work that actually grew their business.
And when they did try to get help? They got burned. Offshore teams that disappeared. Agencies that charged $15K for a Zapier workflow. Consultants who delivered a 60-page strategy doc and zero implementation.
I watched this happen over and over. And eventually, I decided to build something different.
The Mission
Automated Expert exists for one reason: to give coaches, creators, and experts their time back. Not with vague strategy. Not with overengineered solutions. With real, working AI-powered automation systems that eliminate the manual work that's holding you back.
We believe that a $500K business deserves the same quality of systems that a $50M company has. The tools exist. The knowledge exists. What's been missing is someone who'll actually build it for you — quickly, affordably, and without all the nonsense.
That's what we do. Every day. For every client. No exceptions.
Who's Behind This
Antonio Rillera
Founder, Automated Expert™
I've spent years in the trenches of business operations, marketing systems, AI, and automation. I've seen what works, what breaks, and what's just smoke and mirrors dressed up as "digital transformation."
I started Automated Expert because I believe that coaches, creators, and experts shouldn't have to choose between growing their business and running it. The right AI-powered systems — built by someone who actually knows what they're doing — can give you both.
I'm not here to sell you on some massive transformation project. I'm here to find the 2-3 automations that'll save you 10+ hours a week and build them fast. That's it. That's the whole pitch.
Don't Take Our Word For It. Take Theirs.
"Antonio is THE MAN. Plain and simple. He delivers high quality work, on time, every time. I could not ask for a better outsourced designer/developer. We'll be working with him for years to come."
Ezra Firestone
Smart Marketer
"Antonio is meticulous, thorough and has a great eye for design. He works on each project until total satisfaction is achieved. Best of all: he understands conversion design...and it doesn't get any better than that."
Clay Collins
Founder of LeadPages™
"Antonio is just plain amazing! Quick with quality - what more could you ask for?"
Pat Flynn
Smart Passive Income
"Antonio changed my life and allowed me to generate over 100k last year with an automated funnel. He walked me through the process and now I use all kinds of automation tools, including two funnels and I could not be happier. This year my income will easily double again. Every single day of the week I am selling courses, automatically — it's like a money tree."
Brainard Carey
Praxis Center
"Just want to share that I don't know any other service provider with your professionalism and ethics, it's a joy to work with you."
Sylvia Dokter
Founder at Executive Awareness Productions
"True subject matter expert on funnels. Goes above and beyond on deliverables. Looking to continue our business relationship after this project. Would highly recommend Antonio to others."
Michael Cyger
DNAcademy
"Antonio was a dream to work with. Super great guy. Clear when it comes to setting and meeting expectations. Solid work. Great design. Highly recommend!"
Carolyn Herfurth
Business Coach
The Automated Expert™ Philosophy
"Your business doesn't need more tools. It needs smarter systems. AI-powered systems that work while you sleep. Systems that don't forget. Systems that scale when you do. That's what we build."— Antonio Rillera, Founder
Ready to Build Better Systems?
Book a free 30-minute call. Let's talk about where your time is going and how to get it back.
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